Writing to influence™

Thank you for attending Writing to influence™.

During the program, you learned and applied skills that will help articulate your thinking with clarity and precision; whether you’re crafting an email, report, executive summary or a PowerPoint. You learned that to be influential, you must have a single powerful message that conveys a clear and logical argument. You learned that avoiding jargon and information sharing are critical steps to writing with precision. You learned that closing with a call to action that is concrete, time-sensitive and assigned will enable you to influence your audiences every time you write.

 

You applied the learning by using The Leader’s Script® in emails, reports and slide decks. This framework helped you prepare for upcoming opportunities by creating messages that were efficiently contextualized and well-supported. You wrote with crisp and clear language that was assertive and to-the-point.

Now that you’ve completed this program we want to ensure that your learning is sustained – and that your investment in our program endures.

Please visit the sections below to access a summary of the key learning points from the program and valuable materials and resources to guide you in applying the learning from the classroom.

We wish you every success in representing RBC in a way that is engaging, persuasive and memorable.


Learning activities

Exercise: 
Use The Leader’s Script template to create an email. Pay close attention to your Subject, Message and Call to Action.

 


*Note*: Written communication can be improved by having it reviewed by a colleague. This is something that can be done for important emails, reports or social media posts.


Course Materials